Great rosé has no season, so what’s a WIA run without some pink juice?!

• What do you get when you cross a fishing lure with a gym sock?

• I don’t know. What?

• A hook, line and stinker!

Ziiing! You know what’s not a bad joke? Paying $12 for a wicked refreshing, totally kick-butt rosé?!

It’s been about 90 degrees in Napa all week, so you better believe we kept hydrated with more than a few bottles of this gorgeously satisfying rosé of Pinot Noir. Doesn’t matter if you live in freezing cold Wisconsin (looking at you Deborah S.) or hot and dry Arizona (hey Aleksander K.!), you should have a small stockpile of rosé on hand for…reasons. After all, can you think of a reason why not? Didn’t think so. We put it right up there with toilet paper, bacon, Netflix, and those soft licorice bites from Trader Joe’s as an absolute, must have household necessity.

At High Hook they like two things - fishing and wine. Despite reading “How to catch fish” by Will Ketchum, we always come back empty handed on fishing adventures. Just not our strength. However, we catch plenty of winning wines and know a good one when we taste it, and this here… is the TRUTH.

Actually, winemaker believes that his wines should “tell the truth” which makes sense because this is straight up honest, crowd-pleasing stuff with loads of bright watermelon and wild strawberry, crisp white flowers and a bright acidity that keeps things flowing. Super juicy, incredibly fresh, and totally DEE-licioso! This already earned a spot at our tables, for sure.

Twelve bucks!! Got an extra space or three in your locker? Fill ‘er up and ship ‘em out!